# Rivalize > Rivalize is competitor monitoring and competitive intelligence for any business. It watches the companies you compete with, reads what changed, and sends a cited Monday brief that says what to do about it. Every claim links to the source it came from and carries the date it was verified. AI agents can read the same data through a REST API and an MCP server. Rivalize is used by solo founders, growing startups, product and marketing teams, and agencies. Plans scale by the number of companies tracked, not by seats or workspaces. ## What it monitors - Each tracked competitor's homepage, pricing, product and changelog pages, read twice each weekday on every plan. - Wider coverage on higher plans: daily news and broader website coverage (Growth); ads, hiring, GitHub, app-store and founder signals (Pro). - Every change is cited to its source page and dated, so a figure can be checked before it is acted on. ## What you get - A cited change feed with email alerts. - The Monday brief: what changed this week and what to do about it. - Full competitive reports with pricing, features, positioning, momentum and SWOT, each claim sourced. - Recommended actions (Growth and above); automatic battlecards and Slack or Teams notifications (Pro and above). - The REST API, the MCP server (@rivalize/mcp) and webhooks on every paid plan, so an AI agent reads the same cited data a person does. - The agency view (Agency): a roster of client workspaces with a cross-client "what changed" feed, for agencies and consultants. ## Plans and prices (USD per month; annual billing is ten times the monthly price) - Starter, $19: solo founders. 3 companies tracked account-wide, 30-day history, 2 full reports a month. - Growth, $79: growing startups. 10 companies, 90-day history, 8 full reports a month, recommended actions. - Pro, $199: product and marketing teams. 25 companies, 1-year history, 30 full reports a month, Slack and Teams, automatic battlecards. - Agency, $599: agencies and consultants. 50 companies across unlimited client workspaces, unlimited reports. - Enterprise, custom: tailored workflows, integrations, controls or volume. Book a demo. - Unlimited workspaces on every plan. The API, the MCP server and webhooks are included on every paid plan. - A 14-day trial is available with no card required. ## Start here - [Product](https://rivalize.ai/product): what Rivalize does and how a brief reads. - [Pricing](https://rivalize.ai/pricing): the plans above, with what each includes. - [Book a demo](https://rivalize.ai/book-demo): a 20-minute call on your own competitors. Three questions, and a reply within one business day. - [For AI and agents](https://rivalize.ai/ai): how an AI assistant uses Rivalize's data. - [Developers: API and MCP](https://rivalize.ai/developers): REST API, webhooks and the MCP server (@rivalize/mcp). - [API reference](https://rivalize.ai/docs/): every REST endpoint, generated from the OpenAPI spec. - [Methodology](https://rivalize.ai/methodology): how sources are chosen, cited and dated. - [Blog](https://rivalize.ai/blog): playbooks and teardowns on competitor monitoring. - [Changelog](https://rivalize.ai/changelog): what shipped and when. - [Rivalize alternatives](https://rivalize.ai/rivalize-alternative): an honest look at the other options and how to weigh them. - [Competitive intelligence vs competitor monitoring](https://rivalize.ai/competitive-intelligence-vs-competitor-monitoring): the difference, and which one you need. ## Free reference pages - [Company reviews](https://rivalize.ai/company): pricing, features and ratings for software companies, each with its sources. - [Industry hubs](https://rivalize.ai/industry): tools compared by category. - [Head-to-head comparisons](https://rivalize.ai/compare): side-by-side pages for two companies. - [Alternatives](https://rivalize.ai/alternatives): the best alternatives to a given tool. - [Glossary](https://rivalize.ai/glossary): competitive intelligence terms defined. ## Optional - [Sitemap](https://rivalize.ai/sitemap.xml) - [Status](https://rivalize.ai/status)