Company profile HR & Recruiting
Gusto Review 2026: Is It Worth It?
Gusto is the best payroll platform for US small businesses, combining simplicity with genuinely useful benefits administration that larger competitors make overly complex.
- Starting price
- $49/month + $6/person From gusto.com/product/pricing,
- Pricing model
- paid only
- G2 rating
- 4.6/5 7,700 reviews, as published by G2
- Capterra rating
- 4.6/5 4,100 reviews, as published by Capterra
- Founded
- 2011
- Headquarters
- San Francisco, CA
- Company size
- 1000+ employees
How much does Gusto cost?
Gusto starts at $49/month + $6/person.
What Gusto costs a team of 5, 10 or 25- Pricing model
- paid only
- Starting price
- $49/month + $6/person
- Enterprise
- Available
Verified against gusto.com/product/pricing on .
Prices change. Confirm on Gusto’s pricing page before you buy.
What does Gusto do?
People platform with payroll, benefits, and HR for small businesses. Founded in 2011 and headquartered in San Francisco, CA, Gusto serves teams in the hr & recruiting space. The company has 1000+ employees.
What are Gusto's key features?
- 01Full-service payroll with automated tax filing
- 02Employee benefits administration (health, 401k, HSA)
- 03Time tracking and PTO management
- 04New hire onboarding and offer letters
- 05Workers comp and compliance tools
- 06Contractor payments with 1099 filing
- 07Employee self-service portal
- 08Integrations with QuickBooks, Xero, and 200+ apps
What do users say about Gusto?
Third-party ratings, quoted as each site publishes them with its review count. Rivalize did not collect these reviews.
Who is Gusto best for?
Best for
- Small businesses needing simple, reliable payroll
- Companies wanting payroll and benefits in one platform
- US-based teams under 100 employees
Not ideal for
- Companies hiring internationally (use Deel or Remote)
- Large enterprises needing advanced workforce analytics
- Teams wanting IT and device management alongside HR
Frequently asked questions about Gusto
The short answers on Gusto, from the record above.
Is Gusto worth it in 2026?
Gusto is the best payroll platform for US small businesses, combining simplicity with genuinely useful benefits administration that larger competitors make overly complex.
How much does Gusto cost?
Gusto starts at $49/month + $6/person. Enterprise pricing is available on request.
What are Gusto's biggest pros and cons?
Gusto is best for small businesses needing simple, reliable payroll. However, it may not be ideal for companies hiring internationally (use deel or remote).
What are the best Gusto alternatives?
Top Gusto alternatives include Rippling, BambooHR. Each has different strengths depending on your team size, budget, and specific needs.
Gusto competitors
2 competitors. Open a profile, or compare Gusto with each side by side.
- Rippling Workforce platform unifying HR, IT, and finance in one system. Gusto vs Rippling
- BambooHR HR software for small and medium businesses with hiring, onboarding, compensation, and time tracking. Gusto vs BambooHR
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Gusto is a trademark of its respective owner. Rivalize is not affiliated with Gusto. All information is sourced from publicly available data.