Gumroad vs Sellfy: Side-by-Side Comparison 2026

Gumroad: Gumroad is the simplest way to sell digital products with zero upfront cost, though the 10% fee makes it expensive at scale compared to flat-fee alternatives. Sellfy: Sellfy is a straightforward e-commerce platform purpose-built for creators selling digital products and print-on-demand merchandise.

Data verified 2026-03-13

How do Gumroad and Sellfy compare at a glance?

Metric
Gumroad
Sellfy
Founded
2011
2011
Headquarters
San Francisco, CA
Riga, Latvia
Company Size
11-50
11-50
Primary Market
E-commerce
E-commerce
Pricing Model
freemium
paid only
Starting Price
10% per sale
$29/month
G2 Rating
N/A
3.9/5 (50)
Best For
Solo creators selling digital products with zero upfront cost
Creators selling digital downloads, subscriptions, and print-on-demand products

What features does each platform offer?

Gumroad key features

  • Zero monthly fees with 10% transaction-based pricing
  • Instant digital product delivery (PDFs, videos, software)
  • Membership and subscription support
  • Built-in email marketing and audience tools
  • Gumroad Discover marketplace for organic traffic
  • Global tax compliance as Merchant of Record
  • Customizable product pages and checkout

Sellfy key features

  • Digital product and download delivery
  • Print-on-demand merchandise integration
  • Subscription and membership product support
  • Built-in email marketing tools
  • Embeddable buy buttons and product cards
  • Storefront customization with drag-and-drop builder

Which is cheaper, Gumroad or Sellfy?

Gumroad pricing

Model: freemium

From: 10% per sale

Sellfy pricing

Model: paid only

From: $29/month

Enterprise: No

When should you choose Gumroad vs Sellfy?

Choose Gumroad when...

  • Solo creators selling digital products with zero upfront cost
  • Authors, artists, and educators monetizing digital content
  • Side projects and indie makers testing product-market fit

Choose Sellfy when...

  • Creators selling digital downloads, subscriptions, and print-on-demand products
  • Solo entrepreneurs wanting an all-in-one store without plugins

Company overview

Gumroad

Simple platform for creators to sell digital products directly.

E-commerce Payments & Billing
gumroad.com

Sellfy

Simple e-commerce platform for creators to sell digital products, subscriptions, and physical goods.

E-commerce
sellfy.com

Frequently asked questions

Is Gumroad or Sellfy better?

It depends on your needs. Gumroad is best for solo creators selling digital products with zero upfront cost. Sellfy is best for creators selling digital downloads, subscriptions, and print-on-demand products.

Which is cheaper, Gumroad or Sellfy?

Gumroad starts at 10% per sale. Sellfy starts at $29/month. Total cost depends on team size and required features.

Can I switch from Gumroad to Sellfy?

Yes, many teams migrate between Gumroad and Sellfy. Most e-commerce tools offer import/export functionality. Consider running both tools in parallel during the transition period.

What do users say about Gumroad vs Sellfy?

Sellfy has a 3.9/5 rating on G2 with 50 reviews.

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Feature-by-feature matrix
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Gumroad and Sellfy are trademarks of their respective owners. Rivalize is not affiliated with either company. All information is sourced from publicly available data.