Fathom vs Simple Analytics: Side-by-Side Comparison 2026

Side-by-side competitive intelligence comparison. Pricing, features, market positioning, and momentum scoring.

Data verified 2026-03-13

How do Fathom and Simple Analytics compare at a glance?

Metric
Fathom
Simple Analytics
Founded
2018
2018
Headquarters
British Columbia, Canada
Amsterdam, Netherlands
Company Size
1-10
1-10
Primary Market
Analytics
Analytics
Pricing Model
paid only
N/A
Starting Price
$15/month
N/A
G2 Rating
4.6/5 (17)
N/A
Best For
Privacy-focused businesses wanting simple website analytics
N/A

Which is cheaper, Fathom or Simple Analytics?

Fathom pricing

Model: paid only

From: $15/month

Enterprise: No

Simple Analytics pricing

Pricing data not yet available. Generate a free report for current pricing.

When should you choose Fathom vs Simple Analytics?

Choose Fathom when...

  • Privacy-focused businesses wanting simple website analytics
  • Agencies managing many sites (unlimited websites included)
  • Companies needing EU data residency compliance

Company overview

Fathom

Simple, privacy-focused website analytics that complies with GDPR.

Analytics
usefathom.com

Simple Analytics

Privacy-first analytics that gives actionable insights without tracking personal data.

Analytics
www.simpleanalytics.com

Frequently asked questions

Is Fathom or Simple Analytics better?

Both Fathom and Simple Analytics are strong contenders in the analytics space. The best choice depends on your team size, budget, and specific requirements.

Which is cheaper, Fathom or Simple Analytics?

Fathom starts at $15/month. Simple Analytics's pricing is not publicly listed. Total cost depends on team size and required features.

Can I switch from Fathom to Simple Analytics?

Yes, many teams migrate between Fathom and Simple Analytics. Most analytics tools offer import/export functionality. Consider running both tools in parallel during the transition period.

Why not just use ChatGPT?

Prompts guess. Rivalize knows.

15-25% of teams use AI prompts for competitive research. Here is why that approach falls short.

Real scraping, not hallucination

We scrape 40+ actual pages per competitor. AI prompts guess from training data that may be months or years out of date.

Source attribution on every claim

Every data point links to where we found it. Prompts cannot cite sources because they do not access real-time data.

Monitoring, not one-shots

Rivalize tracks changes over time and scores momentum trends. Prompts give you a snapshot that is already stale by the time you read it.

See the difference — try a free report

Real data, real sources, real intelligence.

Want the full Fathom vs Simple Analytics analysis?

The free Rivalize report goes deeper than this comparison page. You get a downloadable report with:

Full pricing tier comparison
Feature-by-feature matrix
Tech stack detection
Momentum scoring (0-100)
Social presence analysis
AI-powered strategic recommendations
Generate Free Comparison Report

Full analysis in under 3 minutes. No credit card required.

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Fathom and Simple Analytics are trademarks of their respective owners. Rivalize is not affiliated with either company. All information is sourced from publicly available data.