ActiveCampaign vs GetResponse: Side-by-Side Comparison 2026

Side-by-side competitive intelligence comparison. Pricing, features, market positioning, and momentum scoring.

Data verified 2026-03-13

How do ActiveCampaign and GetResponse compare at a glance?

Metric
ActiveCampaign
GetResponse
Founded
2003
1998
Headquarters
Chicago, IL
Gdansk, Poland
Company Size
501-1000
201-500
Primary Market
Email Marketing
Email Marketing
Pricing Model
paid only
N/A
Starting Price
$15/month
N/A
G2 Rating
4.5/5 (14,600)
N/A
Best For
SMBs wanting powerful automation without enterprise pricing
N/A

Which is cheaper, ActiveCampaign or GetResponse?

ActiveCampaign pricing

Model: paid only

From: $15/month

Enterprise: Available

GetResponse pricing

Pricing data not yet available. Generate a free report for current pricing.

When should you choose ActiveCampaign vs GetResponse?

Choose ActiveCampaign when...

  • SMBs wanting powerful automation without enterprise pricing
  • Teams needing combined email marketing and CRM
  • B2B companies with complex nurture sequences

Company overview

ActiveCampaign

Marketing automation with email, CRM, and customer experience tools.

Email Marketing CRM
www.activecampaign.com

GetResponse

Email marketing platform with automation, landing pages, webinars, and conversion funnels.

Email Marketing Marketing & SEO
www.getresponse.com

Frequently asked questions

Is ActiveCampaign or GetResponse better?

Both ActiveCampaign and GetResponse are strong contenders in the email marketing space. The best choice depends on your team size, budget, and specific requirements.

Which is cheaper, ActiveCampaign or GetResponse?

ActiveCampaign starts at $15/month. GetResponse's pricing is not publicly listed. Total cost depends on team size and required features.

Can I switch from ActiveCampaign to GetResponse?

Yes, many teams migrate between ActiveCampaign and GetResponse. Most email marketing tools offer import/export functionality. Consider running both tools in parallel during the transition period.

Why not just use ChatGPT?

Prompts guess. Rivalize knows.

15-25% of teams use AI prompts for competitive research. Here is why that approach falls short.

Real scraping, not hallucination

We scrape 40+ actual pages per competitor. AI prompts guess from training data that may be months or years out of date.

Source attribution on every claim

Every data point links to where we found it. Prompts cannot cite sources because they do not access real-time data.

Monitoring, not one-shots

Rivalize tracks changes over time and scores momentum trends. Prompts give you a snapshot that is already stale by the time you read it.

See the difference — try a free report

Real data, real sources, real intelligence.

Want the full ActiveCampaign vs GetResponse analysis?

The free Rivalize report goes deeper than this comparison page. You get a downloadable report with:

Full pricing tier comparison
Feature-by-feature matrix
Tech stack detection
Momentum scoring (0-100)
Social presence analysis
AI-powered strategic recommendations
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ActiveCampaign and GetResponse are trademarks of their respective owners. Rivalize is not affiliated with either company. All information is sourced from publicly available data.